October 17, 2008
Op-Ed Contributor
Buy American. I Am.
By WARREN E. BUFFETT
THE financial world is a mess, both in the United States and abroad. Its
problems, moreover, have been leaking into the general economy, and
the leaks are now turning into a gusher. In the near term,
unemployment will rise, business activity will falter and headlines will
continue to be scary.
So ... Ive been buying American stocks. This is my personal account Im
talking about, in which I previouslyowned nothing but United States
government bonds. (This description leaves aside my Berkshire
Hathaway holdings, which are all committed to philanthropy.) If prices
keep looking attractive, my non-Berkshire net worth will soon be 100
percent in United States equities.
Why?
A simple rule dictates my buying: Be fearful when others are greedy, and
be greedy when others are fearful. And most certainly, fear is now
widespread, gripping even seasoned investors. To be sure, investors are
right to be wary of highly leveraged entities or businesses in weak
competitive positions. But fears regarding the long-term prosperity of
the nations many sound companies make no sense. These businesses
will indeed suffer earnings hiccups, as they always have. But most major
companies will be setting new profit records 5, 10 and 20 years from
now.
Let me be clear on one point: I cant predict the short-term movements
of the stock market. I havent the faintest idea as to whether stocks will
be higher or lower a month -or a year -from now. What is likely,
however, is that the market will move higher, perhaps substantially so,
well before either sentiment or the economy turns up. So if you wait for
the robins, spring will be over.
A little history here: During the Depression, the Dow hit its low, 41, on
July 8, 1932. Economic conditions, though, kept deteriorating until
Franklin D. Roosevelt took office in March 1933. By that time, the
market had already advanced 30 percent. Or think back to the early days
of World War II, when things were going badly for the United States in
Europe and the Pacific. The market hit bottom in April 1942, well before
Allied fortunes turned. Again, in the early 1980s, the time to buy stocks
was when inflation raged and the economy was in the tank. In short, bad
news is an investors best friend. It lets you buy a slice of Americas
future at a marked-down price.
Over the long term, the stock market news will be good. In the 20th
century, the United States endured two world wars and other traumatic
and expensive military conflicts; the Depression; a dozen or so
recessions and financial panics; oil shocks; a flu epidemic; and the
resignation of a disgraced president. Yet the Dow rose from 66 to 11,497.
You might think it would have been impossible for an investor to lose
money during a century marked by such an extraordinary gain. But
some investors did. The hapless ones bought stocks only when they felt
comfort in doing so and then proceeded to sell when the headlines made
them queasy.
Today people who hold cash equivalents feel comfortable. They
shouldnt. They have opted for a terrible long-term asset, one that pays
virtually nothing and is certain to depreciate in value. Indeed, the
policies that government will follow in its efforts to alleviate the current
crisis will probably prove inflationary and therefore accelerate declines
in the real value of cash accounts.
Equities will almost certainly outperform cash over the next decade,
probably by a substantial degree. Those investors who cling now to cash
are betting they can efficiently time their move away from it later. In
waiting for the comfort of good news, they are ignoring Wayne Gretzkys
advice: I skate to where the puck is going to be, not to where it has
been.
I dont like to opine on the stock market, and again I emphasize that I
have no idea what the market will do in the short term. Nevertheless, Ill
follow the lead of a restaurant that opened in an empty bankbuilding
and then advertised: Put your mouth where your money was. Today
my money and my mouth both say equities.
Warren E. Buffett is the chief executive of Berkshire Hathaway, a
diversified holding company.
